NBS survey dispels the notion of a technologically 'archaic' construction industry
Press Release
14 January 2011
An industry-wide survey conducted by NBS, which had 500 respondents in a review of 6,500 construction professionals, challenges common misconceptions of the industry as archaic and technologically unmotivated.
The key findings of the NBS survey reveal that:
90% of the construction professionals surveyed have a positive attitude towards the adoption of new technology within the office, with those aged 55+ leading the way (displaying a 93% majority in favour of new technologies, compared to the 87% of 18-34 year olds)
Over half (52%) intend to increase their investment in new technology over the next two years, with only 4% stating their investment might decrease
The majority (90%) already rely on computers to function in their daily operations, with over half presently using Windows-based laptops.
NBS's survey results suggest that construction professionals are more technologically advanced and progressive than the media currently gives them credit for, regardless of their age. These findings are likely to be welcomed by Paul Morrell, the government's Chief Construction Advisor, who has suggested that today's construction industry is lacking vital drive and innovation when it comes to adopting new technologies, stating that; "Unlike other industries, construction has not embraced new technology."
NBS found that throughout the industry, there is a general consensus that the adoption of new technologies would enable practices to achieve a better quality of work, by improving communications, efficiency and document quality. Those intending to increase their investment, listed computer aided design (CAD) as a priority, followed by portable technological equipment.
Interestingly, the survey also showed that nearly half of the construction professionals surveyed (38%) currently use a Smartphone as part of their working lives. When compared to the research results published by comScore, which showed that only 23% of the UK public had access to Smartphone in January 2010, this would suggest that construction professionals are in fact ahead of the adoption curve in this respect.
According to NBS, the underlying problem is that whilst the majority of construction professionals display a positive attitude towards the adoption of new technology, the industry remains reactive, not proactive, to change. Construction businesses are currently only investing in new products or systems once their existing technology becomes obsolete, or if a specific project requires it.
Kris Soderlund, Market Research Co-ordinator at NBS commented; "The main issue here seems to be that personal attitudes towards technology are not being reflected in organisational behaviour and purchasing. Only 14% of professionals claim that, within their office, they always use the latest technology, despite the fact that 86% agree that investment in new technology brings competitive advantage."
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Notes to Editors
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